Bespoke CRM for UK service businesses: The heart of your business, built for you.
One place for your customers, enquiries, quotes and jobs, with your name and brand on it. Details are typed once and everyone sees the same picture.
The problem
Nobody has the full picture.
When customer, quote and job details live in different places, nobody has the full picture. Off-the-shelf systems make you work their way.
What we build
Built around how you already work.
- Customers, contacts, quotes and jobs in one place, with your name and brand on it
- Each person's next actions, most urgent first
- Your stages, in your own words
- Reports in your own financial year
- In the office or on site, on any phone
- Built around how you already work
Yours to keep
Your system and data stay yours.
Your data belongs to you and you can export it at any time. If we stop working together for any reason, even if we stop trading, we hand over the full system, its code and all your data within 30 days, so you can keep using it.
Then build on it
Everything else connects to the heart.
Once the heart is right, the rest connects to it: an AI receptionist, quote follow-up, review requests, scheduling and your website, all sharing the same details.
Questions
What is a bespoke CRM?
A CRM built around how your business works, instead of off-the-shelf software you have to work around. It holds your customers, enquiries, quotes, jobs and next steps, and carries your name and brand. The one we built for a lighting controls specialist is one example.
Is every feature included as standard?
No. Each CRM we build is designed around the requirements agreed for that project. We assess your existing systems, identify the information and workflows that matter, and define which features and integrations are included before development begins. Additional functionality can be considered separately.
Do I have to replace my existing software?
Not necessarily. Our preference is to work with the systems you already use where that makes practical sense. We'll assess whether they can be connected or improved. If an existing tool has limitations, we'll explain the options and any trade-offs before recommending changes.
What happens to my system and data if we stop working together?
They're yours to keep. Your data belongs to you and you can export it at any time. If we stop working together for any reason, even if we stop trading, we hand over the full system, its code and all your data within 30 days, so you can keep using it. The running costs are then yours.
How much does it cost?
Pricing depends on the type of work, the complexity of the solution and the support required. A project may involve an initial discovery or consulting phase, a one-off implementation fee and, where appropriate, ongoing support. Some solutions may also involve third-party software or usage charges. We'll explain the proposed scope and costs before you commit to paid work. Every project gets a fixed price before work starts.
Where next
A client's own system, live since September 2026.
Let's talk
One conversation. A clear first step.
A free call of up to 45 minutes about how your business runs. You'll leave knowing what we'd fix first, and why.
No hard sell, and no obligation.